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Nike Inc. (NKE) earnings date & stock reaction

Nike Inc. · Consumer Discretionary

Nike Inc. earnings date & time

Next earningsThu, December 17 around 4:00 PM ET, after the closescheduled

Schedule

Korea time (KST)
Fri, December 18
Reporting pattern
12 of last 12 after close
Typical move
±8.9% · 12-report avg

What the market expects

Consensus EPS

$0.38Coming in above this counts as a beat

Year-ago quarter
$0.53→-28.3%
Guided EPS
$1.25
Full earnings calendarFrom an earnings calendar · Schedule last checked October 1
Latest reportJun–Aug 2026 results· October 1, 2026 reported
EPS consensus $0.44 → $0.48 ▲ +9.9% beatRev $11.7B → $11.2B -4% YoY
Post-earnings price move
Next-day move
-3.6%
After 5 days
-1.2%
Price around earnings
Around this report
Overlapped jobs releaseA major data release (CPI, jobs) came out around this report. On those days the whole market moves, so the reaction may be mixed with the data.
Earnings callRevenue decline driven by sportswear and Greater China weakness despite performance growth
“We currently expect revenues to decline in the high single-digit range. We expect those actions will create pressure on reported revenues for the remainder of fiscal 2027 and into 2028.”
· Dave Denton, CFO
“Nike Sportswear, which accounted for just under half of this quarter's revenue, was down low double digits. The decline reflected a combination of deliberate actions, product underperformance, and broader marketplace pressure.”
· Elliott Hill, CEO
Positives
  • ▲Strong growth in performance segments
    • Running, global football, tennis, and golf segments achieved double-digit growth this quarter.
    • The performance portfolio grew by high-single digits compared to last year.
  • ▲Margin expansion and cost discipline
    • Gross margin expanded 60 basis points YoY to 42.8% due to lower warehousing and logistics costs.
    • Selling and administrative expenses decreased 3% YoY, reflecting disciplined cost management.
  • ▲Inventory management and shareholder returns
    • Inventories decreased 3% YoY to $7.8 billion, reflecting shifts in product mix.
    • The company returned approximately $610 million to shareholders through dividends, up 3% from last year.
Concerns
  • ▼Revenue decline in core segments
    • Sportswear revenue declined by low double digits due to product underperformance and strategic supply reductions.
    • Jordan Brand revenue fell by mid-teens compared to last year.
  • ▼Sharp downturn in Greater China
    • Greater China revenue plunged 26% YoY, acting as a significant headwind for the company.
    • Digital channel cleanup and inventory adjustments are expected to impact profitability for multiple seasons.
  • ▼Conservative fiscal year outlook
    • Fiscal 2027 revenue is expected to decline in the high-single digit range.
    • EBIT is projected to decline by a greater percentage than revenue for the full year.
Based on the Oct 1, 2026 earnings-call transcript. Quotes are verbatim.

Nike Inc. (NKE) rose the day after earnings in 3 of its last 12 reports (25%), moving ±8.9% on average. It has fallen despite beating the consensus estimate 9 times.

Up next day
3/12
25%
Fell despite growth
3/12
Good earnings ignored
Price when beating
-4.5%
avg over 12 beats
Price when missing
—
never missed
Avg earnings move
±8.9%
typical swing on earnings
Biggest single move
-20.0%
'24.6 · largest reaction
🔑What actually moves this stock?

Even when EPS beat expectations, the stock fell 9 of the last 10 times. The number alone doesn't move it.

What really matters here
Existing-store sales, outlook, and inventory health
In finance terms: Comp sales · guidance · inventory
Growth · revenue (YoY by quarter, latest right)
-12%
25-06(May qtr)
+1%
25-09(Aug qtr)
+1%
25-12(Nov qtr)
+0%
26-03(Feb qtr)
-1%
26-06(May qtr)
-4%
26-10(Aug qtr)
Accelerating · Growth is accelerating (-12%→-4%), but this stock often falls even on strong results (9 recent times). Expectations are already high, so accelerating isn't enough. It must beat a lofty bar.
What to watch next report

When results drop, skip the EPS number. Check if the growth above holds or accelerates, and whether guidance beats expectations.

The real bar for this stock

Beating estimates isn't enough. Here's where the real surprise started.

Beat consensus 10 of 10 times. Beating is the default here
Median beat +29.7%. 9 of those beats still fell the next day.

How this stock reacts to earnings

Traits seen across its recent earnings reactions

Even strong results barely move the stock
Up the next day 3 of 12 beats (25%)
vs Consumer Discretionary sector avg (218 peers)
This
-4.5%
Sector
+0.7%
Avg next-day reaction

Earnings number vs guidance: which drives it?

How often the beat/miss matched the actual price move

This stock reacts more to guidance & expectations than the reported number
Moved opposite to results 9 of last 12 times (75%)
9xBeat but fell
Even a beat sells off if guidance disappoints
0xMissed but rose
Even a miss rebounds if guidance reassures
Fell despite growth3/12

9/12 beats fell next day · watches Comp sales · guidance · inventory

Next-day reaction
  • Aug 2026 report-3.6%
  • May 2026 report+4.9%
  • Feb 2026 report-15.5%
  • Nov 2025 report-10.5%
  • Aug 2025 report+6.4%
  • May 2025 report+15.2%

Earnings timeline · bars = next-day move, ▲▼ = beat/miss

Jun–Aug 2026 results
Reported 2026-10-01
Next-day move
-3.6%
After 5 days -1.2%
EPS consensus $0.44 → $0.48 ▲ +9.9% beatRev $11.7B → $11.2B -4% YoY
Beat by +9.9% but stock -3.6%
Price around earnings
Around this report
Overlapped jobs releaseA major data release (CPI, jobs) came out around this report. On those days the whole market moves, so the reaction may be mixed with the data.

Earnings trend · last 12 quarters

EPS$0.48YoY -2%
'23.12'26.10
Revenue$11.2BYoY -4%
'23.12'26.10

Earnings history and price reaction

Nike Inc. across its last 12 earnings reports: EPS versus consensus, the move on the earnings day, and the cumulative move five trading days later.
Quarter endedReported (ET)vs market expectation (consensus)Earnings dayAfter 5 days
8/20262026-10-01+9.9%-3.6%-1.2%
5/20262026-06-30—+4.9%+4.5%
2/20262026-03-31+24.3%-15.5%-18.4%
11/20252025-12-18+39.5%-10.5%-7.2%
8/20252025-09-30+81.3%+6.4%-1.2%
5/20252025-06-26—+15.2%+22.1%

12 reports, quarters ending 11/2023 to 8/2026. The earnings-day move is the first trading day that reflects the report; the five-day figure is the cumulative move from that point.

Frequently asked questions

When is the next Nike Inc. earnings date?

The next Nike Inc. (NKE) earnings report is expected Thu, December 17 around 4:00 PM ET, after the close. It comes from an earnings calendar and may not be a company-confirmed date; it updates automatically if it changes.

What is the consensus EPS forecast for Nike Inc.'s next earnings?

Analysts expect EPS of about $0.38 for Nike Inc. (NKE). Coming in above that counts as a beat, below it a miss — though a beat does not guarantee the stock rises.

Does Nike Inc. (NKE) stock usually go up after earnings?

Over the last 12 earnings reports, the stock rose on 3 of them (25%). The average move on earnings day was ±8.9%.

Does Nike Inc. react more to the earnings numbers or to guidance?

In 9 of the last 12 reports (75%), the stock moved the opposite way from whether it beat or missed the forecast. A high share means guidance and expectations drive the move more than the reported numbers.

Can Nike Inc. stock fall even when earnings are good?

Yes. In 3 of the last 12 reports, Nike Inc. fell on the earnings day despite growing EPS. Expectations already priced in, or guidance, can matter more than the reported numbers.

Does Nike Inc. stock keep moving after the earnings day?

Over the last 12 reports, the move continued in the same direction for the following five trading days 42% of the time. This tendency is known as post-earnings announcement drift.